Toni Mayol, president of the Paguera and Cala Fornells hotels association, says that high summer helped to compensate for what was an awkward start in February and March when there were still some travel restrictions. In October, average occupancy has been up around 75%, a very good level. But most hotels have now started to close; only half a dozen will still be open at the end of the month.
It is a similar October story in Santa Ponsa, with occupancy around 70%. A dozen or so hotels will carry on for a time into November, but it's unlikely that any will stay open over the winter. Christian Roses of Pirates Village and the president of the Santa Ponsa hoteliers, says that he had thought about staying open, but the level of bookings wouldn't have been sufficient to justify keeping an expensive operation going.
At one Palmanova hotel, the Mar Senses Rosa del Mar, recent occupancy has been over 90%. The good weather and the UK half-term are factors in continuing until the end of the month. The director, José Luis Esteban, says that the hotel has achieved record occupancy for this time of the year.
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Same procedure as last year. The British dominant resorts won't change this until Brits start coming in winter. And obviously, it will need to be very cheap, although their costs will be higher.. Lower occupancy, high heating costs.. Although there's more Europeans that come to Mallorca in winter, beach resorts aren't what they're coming for, and tend to be pretty quiet with many things closed up. And further away from the things they want, like golf and cycling, hiking, exploring, and so on... And without many shops, restaurants and supermarkets open, it's not a very attractive proposition. It's the interior that enjoys the lion's share of winter tourism, as everything remains open and active, and tend to be closer to the attractions winter tourists desire. That's why the rural hotels and villas stay reasonably well booked in winter. Plus, winter visitors spend more money locally and are the very "quality over quantity" types that the Balearics aspire to attract. So it seems that any promotion would be well served to highlight the interior accommodations and attractions (many are truly outstanding) rather than resorts that will be sleepy anyway, and don't really attract the class of tourist that they're wanting. And selling it as a beachy winter trip is setting rather unrealistic expectations. You could expect some disenchantment from those booking a 20sq meter hotel room overlooking a cold, windy beach with everything around them boarded up.