TUI, Europe's largest travel group, anticipate a 15% increase in sales in the first quarter of 2024, and CEO Stefan Baumert highlights Mallorca as one of the preferred Mediterranean holiday destinations. Mallorca is in fact exceeding all expectations: "Mallorca is way ahead in terms of current bookings and we expect demand to be higher than ever this summer."
Majorca tourism
TUI - Mallorca should exceed all expectations this summer
Conflict in the Middle East could lead to even further demand
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