A security guard at an empty Son Sant Joan Airport before the pilot tourism plan started. | Teresa Ayuga
Palma19/10/2020 16:05
According to the president of the Mallorca Hoteliers Federation, Maria Frontera, the Balearic government had proposed the "hibernation" of the tourism sector during the whole high season.
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I think Roger is correct. Tourism is Mallorca's biggest industry in terms of both value and employment. Yet the authorities have no real business plan to maximise the potential. Over the years they have relied on the the cheap package holiday and hoped for the best. Very little effort put into defining the type of tourist they want to attract, working with local business and travel companies/airlines to open up the 12 month market and getting more high spend travellers. Quality must now be the focus and using all of the island's attributes. Doubt it will ever happen as there seems to be a serious lack of vision and negotiating skills at government level.
They are all in cloud cuckoo land! If the new corridor rules are put in place, how easily will a traveller from the UK get a test just before coming over? Not easily at all, and at much inconvenience and cost. Enough, I would suspect for them to say “stuff that for a game of monkeys!” A family get together at Christmas looks almost impossible.
any business will fight for its survival, along with those who work for that business. How would the council react if they were told that they were to lose their jobs? There is no utopia in the current situation, people will die to maintain social order and the economy. We have to face the hard truth.
Its sad to read that there was, and to some extent still is, such a lack of understanding of tourism and tourist behaviour, on the part of both many operators and government...the advice to both appears to be lacking in many respects....makes you realise that in good years they make them money more by luck than judgement!!!....about time we had proper tourism planning in the Balearic Islands!