Merlin kicked off its plans with a pilot project for a Madrid shopping centre this week.
Alvaro Guerrero, Merlin's director of shopping centre management, told Reuters the firm's new online system "foregoes the need for guarantors, transfers, and paperwork - you just need a credit card, which is a novelty in retail leasing."
"Everything sped up with COVID," he said.
Footfall in Merlin's 14 shopping centres, representing close to a fifth of the value of the company's property portfolio, fell 28% year on year in the third quarter, while sales dropped 26%, a spokeswoman said.
Online property portal Hogaria, which lists more than 1.5 million properties across Spain, launched an automated valuation tool on Thursday for owners looking to sell their homes or buyers wanting to check the value of their target purchase.
"Now more than ever, the real estate sector needs greater digitalisation to avoid unnecessary movement," Hogaria Chief Executive Francisco Loriente said, saying the tool was designed before the pandemic but the rollout had then been accelerated.
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