Junior Balearic government coalition member, the Mallorca Nationalist Party Mes, said that the Balearics should not be attended major tourism fairs such as the World Travel Market which opened in London this morning, because the island already has enough tourists.
Mes want the government to curtail all their tourism promotion drives because they believe that Mallorca is already overcrowded and can't take any more tourists during the peak summer months. Their announcement this morning came as the Balearic President, Francina Armengol, was preparing to give a keynote speech at the London fair in which she was expected to say that the British market was key to the islands.
Mes even attempted to torpedo a deal between the Council of Mallorca and Real Mallorca football club, to call the stadium Visit Mallorca.
Mes in a statement said that last August there were days when there were up to 1.5 million people on the island and this overcrowding was of great concern.
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There's always gloom and doom for next year's tourist season. Last year about this time, it was predicted that Mallorca would be dead this year. But there's a bit of cognitive dissonance going on... One narrative claims that Brits are coming in droves, another claims that Brits won't come at all. Either way, it's highly unlikely to be a "bad" season, barring some other disaster like a pandemic or a war. The economic downturns around the larger world don't seem to be affecting tourism very much so far. But you're right.. The purpose of exhibiting at a travel fair isn't necessarily to >expand< tourism, but to reach more lucrative markets. Especially considering that Brits aren't coming any more. Or not...
The WTM is the largest travel trade fair in the world where even the tiniest nation has a stand often with its National airline. This showcases their offer especially to upmarket independent travellers who will travel throughout the year and spend more on local goods and services in one day than the all inclusives spend the whole time in Majorca. No wonder there is a pall of gloom over the Majorca tourist season next year with idiotic comments like this.
Oh, I thought Brits were leaving because they have to show passports and pay tourist tax. Surely that will stop tourism in its tracks and impoverish the country? And the other 75% that are non-British tourists don't count anyway.