Richard Branson picks Mallorca beach as his best in the world

“Son Bunyola has crystal-clear waters and authentic Mallorcan charm — in fact, I bought the Son Bunyola estate. It’s positioned on the island’s north-west coast in the spectacular UNESCO World Heritage-listed Tramuntana Mountains. Only reached by boat, or by hiking downhill, the coastline sweeps for three miles, with views out to the island’s famous Sa Foradada rock formation. The seclusion and tranquillity transports you to a world far removed from the everyday,” he is quoted as saying.

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Just a few days ago, Branson posted on Instagram: “Son Bunyola is one of the most magical places in the world.
I’ve been coming to Mallorca since I was a young boy, so it will always have a special place in my heart. This is what led me to buy the Son Bunyola villas and transforming it into a Virgin Limited Edition property.

“However, there was another part of the estate I was always yearning to restore – a 16th century finca nestled into the estate site. After 20 years of waiting, we transformed the finca into the most beautiful hotel, which we opened last year. People loved it so much that we decided to keep it open year-round, as Mallorca has the most wonderful hiking, cycling, and sun-drenched scenery for a winter getaway.”