Antalya, Turkey’s popular holiday destination, has attracted 13.1 million foreign tourists in the first 11 months of 2022, a robust 48 percent increase from the same period of last year. January-November numbers for Antalya, on the Mediterranean coast, were above that of 2019, when the Turkish tourism sector saw a record number of foreign tourist arrivals.
“The final quarter (of 2022) is going very well. We can call it the “golden fall,’” said Recep Yavuz from the Tourism Working Group at the Antalya City Council.
Hotels in all major holiday destinations in the Mediterranean basin, except for the Canary Islands and Mallorca, ended the tourism season, but hotels in Antalya remain open, he added.
“Throughout November, Antalya was in the top two in terms of daily tourist arrivals, competing with the Canary Islands and Mallorca, claiming the first spot in most of last month. We are expecting Antalya to take over Mallorca this year.”
Yavuz noted that Mallorca has received between 11 million to 12 million tourists, whereas Antalya welcomed more than 13 million foreign visitors.
When the final figures are revealed, Antalya will probably be on the top of the list hosting the largest number of foreign tourists, he said.
For travel, Google has revealed exclusively to Good Housekeeping that Turkey was the number one travel destination on UK users' minds this year as the Mediterranean country saw the most searches starting with 'holidays in'.
While Italy and Spain are usually named the most popular countries among Brits, it's not hard to see why Turkey topped Google's list. This year, it has consistently been named an affordable place for a holiday, with the weak lira giving UK travellers more for their money.
Turkey also emerged as one of the most glamorous places for a beach escape, with the likes of Bill Gates and Kate Moss soaking up the coastal sunshine in Bodrum in 2022.
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Stan The ManThe image being sold by the visit Turkey campaign is as far from the Magaluf experience than you can imagine. But until you try it’s a unknown. What I do know the IHG Kempinski brand is promoting members offers to its Turkish estates. Which is hardly slumming it. & jet 2 is continually promoting its Turkey offerings on e mail promotions, with 5* experiences. It’s not just the U.K. being targeted but Germany also. Large screen ads in Berlin streets.
Stan The ManUp until about 5 years ago, the vast majority of the other 75% of the Mallorca tourist market had never heard of Magaluf. But they've begun promoting it to continental Europe now (for obvious reasons). But if you look at German TV and print publications for example, you'll see ads for hotels in "Calvia Beach". And not limited to the "Calvia Beach Hotel" in Magaluf. It seems to be the name they're using in many continental European promotions of Magaluf hotels. So, the legacy might not have quite the negative impact as it would seem. They're trying to erase all that as they broaden the market reach.
If Turkey creates a " MAGALUF " taking the drunken louts away from Mallorca. Then completely reorganising Magaluf to a safe Tourist Urbanisation. Then this could be an opportunity to eradicate the drunken,sex,prostitution and muggings terrible reputation, that Magaluf labels Mallorca.
This is merely a reprint of a failed wishful thinking article published earlier this year. It's not clear why it's reprinted. Perhaps relying on short memories. Or doubling down. Or just a slow news day. Oh, just a suggestion, but because it's a British-fabricated competition, perhaps it would be more appropriate to retitle it as "Turkey set to knock the stuffing out of Magaluf this year". Since Magaluf is amongst the handful of resorts currently in their natural winter "ghost town" state, it might seem more credible at first glance. Especially for those who visit the rest of Mallorca. They can see that it's hardly a "ghost town", and that could make you seem rather dodgy. Anyway, don't give up hope on the destruction of Mallorca tourism. We could still be hit by a hurricane or a volcanic eruption or something.
The tone of the article is slightly negative but is this not what Mallorca wants? The vibe on the island has become very anti tourist and this is filtering through to the Uk. Even foreign home owners who spend by far the most, are.now resented and unwelcome. At the end of the day Mallorca belongs to the mallorquians and if they don’t want tourists that’s their business. As a life time lover of both the islands and the people, I do hope they won’t regret this enormous change of direction.
Well all through the autumn the visit Turkey promotion, have been in the travel press supplements and on commercial TV and streaming outlets. The focus as a place for cuisine, history culture. Style and adventure. Some very slick profile marketing. I’ve only been to Turkey on business and stayed in Istanbul…. Interesting!. The holiday resorts have mixed reviews But the adverts look great. There’s a interesting summery of package holiday intentions from on the beach today. Looks like the sub 4* and below are in for a challenging 23. Mid £300/night and upper mid market still at normal demand levels. More or less what I experienced in the regent Berlin at the weekend. Busy with Germans , yanks and Brits. Even the bar at 12 euros a beer was busy. Met some Aussies , “not sure who let them in” ? great fun night.
Oh great, this one again. Now we just need another story on the driving licence saga, a story about poor Britain in long queues at the airport and another story about Branson.
Aww, that's so sweet, Humphrey. At least I know you're getting the message.